Email 101: Avoid the Bystander Effect

There’s a fundamental pyschology concept called “Bystander Effect“, where a group of people are less likely to help someone in need than when a single person is present.  Everyone in the group thinks someone else will/should help the victim, instead of them.

Think about this when you send an email — I recommend you clearly articulate who you want to do what, and ideally only put 1 person in the To: line of the email (even if you have a few people in the CC: line).

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s